Sweetdram

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Location: Dalston

Client:

Project Year: 2016

Cost: £0 - £100k

We transformed this industrial print works in east London into the headquarters for Sweetdram – a modern liqueur collective – to cater for its fast growing UK and international market. The company, which specialises in small-batch liqueurs, hones its recipes and carries out all of its marketing activity from this new London base. The key challenge for the compact, 1100 ft²double-height building was for it to perform diverse, multiple functions to a clinically high standard.

Working within a tight budget, we designed a monolithic joinery wall that creates highly flexible space, incorporating workstations, concealed private offices, a copper still, and a tasting bar for promotional events. Working closely with Sweetdram’s founders, we ensured that the Bauhaus aesthetic of the company’s branding and identity is reflected in both the design and functionality of their new home.

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